Kutshanje, Zhang Li, umzingeli ongumceli kunye ne-CEO yeXinzirain, eyathatha inxaxheba kudliwano-ndlebe oluphambili apho wakuxubayo izinto zangaseTshayina zangasese. Ngexesha lengxoxo, uZhang wagxininisa ukuzibophelela okungagungqiyo kumgangatho kunye nokuba nobunkokeli bakhe buye baqhubela njani ukuba yinkokeli yehlabathi, ukubeka imigangatho emitsha yemveliso yaseTshayina.
Njengomzi wetrailblazer kwishishini, iZhang ibisoloko yamkela imigaqo-siseko "yomgangatho ngaphezulu kwako konke." Uyayiqonda loo nto ukuba, kwimarike yehlabathi jikelele, iimodeli zemveliso eziphantsi, zexabiso eliphantsi kakhulu azisanelanga ukuhlangabezana neemfuno zomthengi eziguqukayo. Ukuphendula, iZhang ibekwe i-xinzirain njenge-brand ekhethekileyo kwisiphelo esiphezulu, esikhuselekileyo sezihlangu ezenziweyo, ukufumana ukwamkelwa kakhulu kwiimarike zamanye amazwe kwi-craftsmark ebalaseleyo. Izinto ezenziwayo zikaZhang aziboniswanga kuphela ekukhuleni kweNkampani kodwa nakwindlela azimisele ukunyusa imigangatho yeshishini kwaye zikhuthaze ukwenziwa kwemveliso eqhubekayo.
Kulo lonke udliwanondlebe, uZhang wabonakaliswa kwindlela yakhe yeshishini. Ukusuka ekuqalekeni kweSoftware, watshintsha i-xinzirain ibe yenye yezovelwano lwaBasetyhini base China. Ukuxhasa imigangatho esemgangathweni, uhlala eqhuba iqela lakhe ukomeleza iindlela zemveliso kunye neenkqubo zolawulo. NgokukaZhang, ukubhekiswa kwenkcukacha kubalulekile ekugcineni ukugqwesa kwimveliso. Olu nikelelo kumgangatho luncede i-xenzirain lukhuselekile isikhundla esihle kwiimarike zasekhaya nakwihlabathi.
Ukongeza kwindima yakhe njengosomashishini, uZhang ubandakanyeka ngokunzulu ekuqhubeleni phambili ishishini lezindlu zezindlu zaseTshayina xa iyonke. Ukholelwa ukuba ukwenzela ukuba ii-Chinese ze-Chinese Spiewear Sokuphumelela kwiNqanaba leLizwe jikelele, ukhuphiswano lwemveliso kufuneka lube yinto ephambili. I-Zhang igalelo ekusekweni nasekukhuthazeni imigangatho yemizi-mveliso, ukwabelana rhoqo ngokuqonda kulawulo lomgangatho kunye nokukhuthaza ishishini ukuya phambili ngokugqwesa ngakumbi.
Ngaphantsi kobunkokheli bakaZhang, i-xinzirain yandise indawo yayo yezizwe ngezizwe, kunye neemveliso ngoku ezithengiswa eYurophu, mpuma ye-Asiya, kunye nezinye iimarike ezinkulu zehlabathi. UZhang uqonde ukuba ukhuphiswano kwi-Arena yeHlabathi ayifuni kuphela umgangatho we-tier ephezulu kuphela kodwa nemveliso eqhubekayo yoyilo. Ukuze uhlale phambi kweendlela eziqhubekayo, uhlanganisene neqela loyilo elinetalente eliqokelele italente yasekhaya nezamazwe aphesheya, ukuqinisekisa ukuba i-xinzirain ikhokelela kwindawo yefashoni ikhokelela kwi-fashonion yendawo yokuyila, inyawo.
Ngexesha lodliwanondlebe, uZhang wayethetha ngokubaluleka kokwakha inkcubeko eqinileyo ye-xinzirain. Uye wagxininisa isidingo sokulinganisa umgangatho wemveliso ngokukhula kwabasebenzi kunye nokukhuthaza indawo efanelekileyo yomsebenzi. UZhang ukholelwa ukuba inkampani ayisiyondawo yokuvelisa kodwa uluntu oluxabisa uxanduva kunye nokusebenzisana.
Ngokuqonda ngokucacileyo imeko yokhuphiswano lwentengiso yehlabathi, uZhang ngentembelo yokuba iinkampani ezibeka phambili umgangatho kunye nezinto ezintsha ziya kuqhubeka ziphumelela. Uqinisekisile ukuba i-xinzirain iza kuqhubeka nomsebenzi wayo "osemgangathweni wokuqala" kwaye uhlale uzinikezele ekuhambiseni izibini ezisemgangathweni kubathengi kwihlabathi liphela.
Ixesha lasemva: Sep-19 ukuya kwi-2024
